Legal Aid WA: MyCar TVC

Late in 2012 we were commissioned by Legal Aid WA to make a few online advertisements targeting financial and legal issues facing predominantly young first time car buyers. The result was three TV commercial‘s destined for Legal Aid’s new MyCar website.

We were tight on budget so my wife Mariza, Shane and writer Stephen Burge himself stepped in front of the camera with me behind it. I edited the videos to a strict 30 second format; Voice over by Glenn Hall of Just Improvise fame. The two outdoor shoots took around 45 minutes each (tops), with the indoor shoot taking just slightly longer. It was a lean, tight shoot but I think we made it work.

There are plans in the works for these videos along with the information on the MyCar website to be given in a package to Western Australian L and P plate drivers when they receive their licenses.

More information on working with Alucinor:
TV Commercials
Branded Storytelling & Corporate Videos

2017-03-09T20:37:02+00:00 Corporate Video, TVC|

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